Slightly Mad Studios Games

Our Automotive Partners

Applied Technology

Confidence in Future Products from Today’s Leading Technology

The state-of-the-art MADNESS Engine fuels the most advanced simulation games in the world. It also powers cutting-edge simulation adaptions for our partners and clients, from automotive to mining, autonomous vehicle AI to tailor-made VR showrooms, from off-the-shelf solutions to full bespoke simulation.

The definitive cross-platform engine and development framework with multi-core/processor architecture, low-level support layers designed for multi-threaded use, race-driver-verified physics, and class-leading tyre model.

TWO DECADES OF CHART-TOPPING, AWARD-WINNING SIMULATION GAMES

Founded in 2009 – we’re the award-winning team behind the Project CARS franchise, and era-defining games such as the GTR® series, Need For Speed® Shift™, Shift 2 Unleashed®, Red Bull Air Race – The Game, and many other top-tier games.

Porche 918 Spyder as seen in Project CARS 2 - Slightly Mad Studios

*Porsche 918 Spyder as seen in Project CARS 2

BUSINESS APPLICATIONS AND FUTURE-PROOFING FUTURE PROJECTS

Delivering leading-edge solutions with proprietary high-end 3D/VR graphics and deep simulation technology for professional applications. IoTech: the technology to shape ideas.

Our Technology Partners

10M+

Games Sold Worldwide

35+

Automotive Partners

145+

Staff

30+

Countries Represented

Slightly Mad Studios Ludwig

Management

The vision to be bold, the passion to lead, the experience to succeed. Led by visionary CEO Ian Bell, Slightly Mad Studios’ management team has been in place for two decades and have redefined game production with their critically-acclaimed, multi-million-unit selling games, innovative business models, and award-winning distributed development system.

  • Ian Bell - Chief Executive Officer of Slightly Mad Studios

    Ian Bell

    – Chief Executive Officer –

    Ian Bell founded the company almost two decades ago and continues to play an active and critical role in its strategic decision-making; from expanding markets to future game scenarios, from budget allocation to capital acquisition, Ian remains the heartbeat of Slightly Mad Studios.

Ian Bell

– Chief Executive Officer –

Ian Bell founded the company almost two decades ago and continues to play an active and critical role in its strategic decision-making; from expanding markets to future game scenarios, from budget allocation to capital acquisition, Ian remains the heartbeat of Slightly Mad Studios.

  • Andy Garton - Chief Development Officer of Slightly Mad Studios

    Andy Garton

    – Chief Development Officer –

    Andy is responsible for the management, direction, and delivery of Slightly Mad Studios’ development projects, including, but not limited to, the technical, creative, and production aspects.

Andy Garton

– Chief Development Officer –

Andy is responsible for the management, direction, and delivery of Slightly Mad Studios’ development projects, including, but not limited to, the technical, creative, and production aspects.

  • Frank Veyder - Chief Operating Officer of Slightly Mad Studios

    Frank Veyder

    – Chief Operating Officer –

    Frank’s role at Slightly Mad Studios is to explore and open new and untapped markets for the studio’s games as well as the studio’s non-gaming business ventures, both in the automotive sector, and beyond.

Frank Veyder

– Chief Operating Officer –

Frank’s role at Slightly Mad Studios is to explore and open new and untapped markets for the studio’s games as well as the studio’s non-gaming business ventures, both in the automotive sector, and beyond.

  • Ged Keaveney - Chief Technology Officer of Slightly Mad Studios

    Ged Keaveney

    – Chief Technology Officer –

    Ged leads the coding team in all phases of production, both for games, and non-gaming ventures. He’s also hands-on with coding Slightly Mad Studios’ Base Library for the in-house MADNESS engine.

Ged Keaveney

– Chief Technology Officer –

Ged leads the coding team in all phases of production, both for games, and non-gaming ventures. He’s also hands-on with coding Slightly Mad Studios’ Base Library for the in-house MADNESS engine.

  • Stephen Viljoen - Chief Commercial Officer of Slightly Mad Studios

    Stephen Viljoen

    – Chief Commercial Officer –

    Stephen fosters and manages commercial relationships with Slightly Mad Studios’ external partners such as car manufacturers, and also works closely with the Business Development Team to create new business opportunities and ventures.

Stephen Viljoen

– Chief Commercial Officer –

Stephen fosters and manages commercial relationships with Slightly Mad Studios’ external partners such as car manufacturers, and also works closely with the Business Development Team to create new business opportunities and ventures.

  • Andy Tudor - Chief Creative Officer of Slightly Mad Studios

    Andy Tudor

    – Chief Creative Officer –

    Andy’s role is to create great innovative titles at the conception phase, and ensure that Slightly Mad Studios; games, when they hit the store-shelves, always deliver on that initial vision. This means Andy directs both the Design and Art teams, and co-ordinates with Tech and Production.

Andy Tudor

– Chief Creative Officer –

Andy’s role is to create great innovative titles at the conception phase, and ensure that Slightly Mad Studios; games, when they hit the store-shelves, always deliver on that initial vision. This means Andy directs both the Design and Art teams, and co-ordinates with Tech and Production.

  • Pete Morrish - Director of Production of Slightly Mad Studios

    Pete Morrish

    – Director of Production –

    Pete, along with his team, ensure the smooth operation of all projects at Slightly Mad Studios. Pete’s primary role is to work out who needs to do what, when, in what order, and how, in order for deadlines to be met with the least amount of stress.

Peter Morrish

– Director of Production –

Pete, along with his team, ensure the smooth operation of all projects at Slightly Mad Studios. Pete’s primary role is to work out who needs to do what, when, in what order, and how, in order for deadlines to be met with the least amount of stress.

  • Mark Pressburg - Chief Financial Officer of Slightly Mad Studios

    Mark Pressburg

    – Chief Financial Officer –

    Mark oversees all financial aspects for Slightly Mad Studios, ensuring the company’s various projects always remain within budget, and the overall cash flow scrutinized.

Mark Pressburg

– Chief Financial Officer –

Mark oversees all financial aspects for Slightly Mad Studios, ensuring the company’s various projects always remain within budget, and the overall cash flow scrutinized.

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